New Jersey is moving to extend its tops-in-the-nation internet gambling market for another 10 years

Matt Fitzpatrick is putting any questions and concerns about the future of global golf on the back burner as he prepares to defend his US Open title at...

Even though Mets manager Buck Showalter was named safe in Steve Cohen's blasting presser, he was feeling a little frisky on Wednesday night.Steve Cohen's recent press conference was full of all kinds of fun tidbits for New York Mets fans. Like finding out the team may sell at the deadl...

The news that the roof would be open at Globe Life Field for Game 4 of the ALCS was not met with a smile from Houston Astros manager Dusty Baker

Teams at every step of the pyramid will be encouraged to embrace AI as part of a new partnership the Football Association’s director of women’s football hopes will help boost attendances at overlooked local clubs. On Thursday the FA announced a new three-year deal which will see tech company Adobe take over as title sponsor for the Women’s FA Cup, which this year boasts a doubled prize pot from £3million to £6m. But while the women’s game has witnessed unprecedented recent growth, particularly following the Lionesses’ Euro 2022 triumph, Baroness Sue Campbell admits clubs below the top tiers have not equally benefitted from the boost. The FA’s director of women’s football told the PA news agency: “If you’re talking about Newcastle in tier three, they’re getting 20,000 people through the gates already, but you could also be talking about another club at tier three who are lucky if they get two people at a game. “So we’ve got a long way to go still to get people to commit to come. There are a lot of lessons to learn by looking around, we’ve really done some good looks across at the United States where they get massive audiences for relatively low-tier games, but I think there’s a different culture in the way Americans either play sport or watch it. “So we are having to build that culture of attending women’s games. The volume of interest is just growing and growing (but) people aren’t used to going and looking at their local women’s team. “I think that’s what part of this (partnership) is about, using the FA Cup to connect clubs with their local population, their local community, looking at how they generate content which excites people to want to come, which gives them an interest in the individuals that are playing.” Marketing is key to drawing those audiences, but, like ticket sales, staffing and resources across the lower tiers of English women’s football vary wildly. Part of the new partnership will see Adobe give access to and train all 460 clubs in the competition on what it describes as an “AI-first” content creation app the FA hopes will allow teams to better market and promote themselves to boost interest and attendances, without putting undue strain on already-stretched staff. Campbell, who in September announced she will retire from her role at the FA in 2024 after eight years, appreciates a one-size-fits all approach will not work but is optimistic about the technology’s potential. She said: “We’ll have to think about how we support those clubs that perhaps are the one-person club, where they are trying to organise the post, send out the kit and also do the marketing. “I hope we can actually enable these people to do things they perhaps don’t even know right now they are capable of doing. I think we will have to tailor it according to what is there, but we’ve got really good intelligence from the FA’s point of view about where every club in that structure is, and I’m sure we can adapt.” Beyond the practical and potential financial advantage there is, at least for Campbell, also a more philosophical benefit in putting the latest tech in the hands of hundreds of clubs. She added: “I think women and girls often haven’t had a voice, and certainly not in football. We’re gradually giving them one, and I think therefore the potential is just enormous.” Read More Stephen Kenny believes he leaves behind a ‘great job’ for Ireland successor Stephen Kenny leaves role as Ireland manager after contract is not renewed Owen Farrell not planning to end his England career any time soon Lionel Messi condemns treatment of Argentina fans during clash with Brazil Everton have extra motivation following points deduction – director of football What happens next for Wales as they look to book a place at Euro 2024?

Nathan Eovaldi has finally hit a bump in his strong 2023 postseason run

The Denver Nuggets are NBA champions after holding off the Heat in Game 5. They can thank these three heroes for coming through in the clutch.The Denver Nuggets were able to win their first title in franchise history, beating the Miami Heat, 94-89 in Game 5. This was a very ugly game, horrible b...

ATLANTA (AP) — Alabama is again the top dog in the Southeastern Conference — and perhaps headed to the College Football Playoff — after ending Georgia’s 29-game winning streak with a 27-24 victory over the No. 1 Bulldogs in the SEC championship game Saturday.

Chinese President Xi Jinping will declare the Asian Games open at a glittering ceremony in Hangzhou on Saturday, kickstarting a sporting behemoth that boasts...

As YouTuber and musician Olajide “KSI” Olatunji reels from a controversial loss to Love Island star and boxer Tommy Fury, the Manchester fighter’s previous opponent Jake Paul has called on his influencer rival to “finish what we started”, appearing to welcome a long-awaited bout against the two. Fury defeated his second YouTuber at the AO Manchester Arena on Saturday night as part of the Misfits Prime Card event (which also featured Logan Paul’s fight – and victory - against mixed martial artist Dillon Danis), with the judges’ scorecards handing him a win against KSI by a majority decision. KSI has branded the result “outrageous” and immediately announced his intention to appeal the outcome. Now, in a YouTube video titled “Let’s talk about last night”, Jake Paul talked about Saturday night’s fights and expressed his desire to “decapitate” KSI at some point. He said: “This kid’s ego is out of control, kicking the screens, crying, stuttering, asking for an appeal. This guy is 30 years old. “Take it like a man, don’t be a sore loser, you lost. Tommy had a point deducted and you still lost. “I still want to decapitate KSI. We have to finish what we started, and the Tommy Fury rematch is right there. “Tommy’s going to want that payday. Payday, Tommy, payday!” Let's talk about last night. www.youtube.com As a reminder, after defeating content creator Joe Weller in his first boxing match, Olatunji called out both Logan and Jake Paul for a fight, but the younger brother backed away from the challenge with Logan taking on the man who would later become his friend and Prime business partner. Jake, meanwhile, fought KSI’s brother Deji on an undercard fight on KSI vs Logan Paul, which he won. He then went on to take on several fighters from other sporting backgrounds (such as former basketball player Nate Robinson and former mixed martial artist Ben Askren) before losing to Tommy Fury earlier this year. Paul’s video also revealed his brother’s dressing room victory speech, in which Logan said he “really wanted to knock [Danis] out so badly” but told himself he wasn’t going to “fight with emotion”. This comes after Paul said in a pre-match interview that he ‘forgives’ his opponent, despite Danis sharing multiple pictures online of his fiancée Nina Agdal kissing other men which led to the Danish model filing a lawsuit against him. Paul continued: “The one thing we did do, is beat that f***ing b***’s ass … His face is muddled, to say the least. “He put me through hell these last two months, me and my girl [Nina] got stronger than ever. Baby girl, I love you so much … I can’t wait to start a family with you, maybe we can talk about having that baby soon.” The suggestion was met with cheers from those in the room, with some chanting “do it today” in response. Meanwhile, Danis has taken to Twitter to say he would “call off the wedding” if he was Agdal, challenging him to a fight in “MMA next”. “A jiu jitsu guy with no boxing camp or coach made his debut, never wobbled, never dropped, had no standing eight count, and rocked you multiple times. “You achieved nothing in your own sport,” he wrote. Danis handed Paul the win after being disqualified for attempting to perform an illegal ‘guillotine’ move in the final round, one which led to security guards flooding the ring in absolutely chaotic scenes. The failed move saw the MMA fighter fall to the ground, so we’re not entirely sure he can say he “never wobbled”... Sign up to our free Indy100 weekly newsletter Have your say in our news democracy. Click the upvote icon at the top of the page to help raise this article through the indy100 rankings.

Novak Djokovic launches his bid for a men's record 23rd Grand Slam singles title on Monday, while Carlos Alcaraz also gets his...

Jordan Montgomery shut down the Houston Astros and Leody Taveras homered as the Texas Rangers did just enough against Justin Verlander to get a 2-0 win in the opener of the AL Championship Series Sunday night