The LVMH group has announced a significant partnership with the 2024 Olympic and Paralympic Games in Paris. The luxury goods conglomerate – which owns brands including Louis Vuitton, Fendi, Tiffany & Co, Moët & Chandon, Hennessy and Dom Perignon – unveiled the news one year ahead of the XXXIII Summer Olympics, set to begin on July 26, 2024. The partnership will include providing products for Olympic events, crafting medals and sponsoring athletes. “It was only natural that LVMH and its maisons be part of this exceptional international event,” said Bernard Arnault, chairman and CEO of LVMH. “Sport is a tremendous source of inspiration for our maisons, which will unite creative excellence and athletic performance by contributing their savoir-faire and bold innovation to this extraordinary celebration.” The first athlete to receive LVMH sponsorship is swimmer Léon Marchand. A strong medal contender for France, the 21-year-old has won three world champion titles and is the world record-holder of the 400-metre individual medley. Make-up brand Sephora will be a partner for the Olympic Torch Relay, while Moët Hennessy wines and the LVMH spirit brands will provide beverages for the Games’ hospitality program. Parisian jeweller Chaumet will design the Olympic and Paralympic medals, and luxury fashion labels Louis Vuitton, Dior and Berluti will lend their expertise in the run-up to the event. LVMH has also committed to expanding its charitable efforts, starting with an initiative with longstanding non-profit partner Secours Populaire Francais. The scheme will facilitate access to sports for 1,000 children and young people aged four to 25 who live in vulnerable situations via funding for sports association memberships, training programs and beginner classes. “LVMH already supported us during our bid for the Summer Olympics and we are thrilled to have the Group with us 100% for this exciting adventure,” said Tony Estanguet, president of the Paris 2024 Olympic Committee. “With its exceptional know-how, the LVMH Group will bring its immensely creative talent to this project and enable us to benefit from its extensive experience.” LVMH jewellers and leather goods brands have a long history of creating trophies and travel cases for major sporting competitions. The Super Bowl and US Open trophies are created by Tiffany & Co, while the leather trunks that house the World Cup, NBA Championship and Monaco Grand Prix trophies are all made by Louis Vuitton. Read More Charity boss speaks out over ‘traumatic’ encounter with royal aide Ukraine war’s heaviest fight rages in east - follow live Bisexual people ‘experience worse health than other adults’ What’s the coolest bedding to survive summer heat and night sweats? How to bring a touch of the Mediterranean to your garden

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Crystal Palace manager Roy Hodgson hailed Joachim Andersen’s “colossus” performance after the Dane’s late equaliser secured a 1-1 draw against Brentford at the Gtech Community Stadium. Kevin Schade’s stunning opener was cancelled out by Andersen in the 76th minute as both Brentford and Palace shared the spoils for a fifth consecutive time in the Premier League. Hodgson lauded the centre-back’s overall performance which nullified the threat of Brentford duo Yoane Wissa and Bryan Mbeumo, who both fired blanks for the first time this season. “I thought Joachim Andersen was the outstanding player today in our team and maybe the outstanding player on the field,” Hodgson said. “I thought he was a colossus today, he won every header in both ends of the field and I thought he won every challenge he went into, he was a leader figure and he drove the team forward. “He wasn’t afraid to come more than midway into the opponent’s half as we saw and he was playing balls and spraying it around from about 25 yards from goal and that was a great responsibility that he took there. “I think it was very fitting that he got the goal even though it wasn’t a classic.” For the first time this season Brentford appeared lost without focal point Ivan Toney, who is suspended, as they struggled to look threatening in the final third. Frank highlighted his frustration at his side’s attacking performance and credited Hodgson’s Palace for their defensive efforts. “No ( I wasn’t happy with the amount of Brentford chances) but I am not surprised,” Frank added. “For whatever reason and I can’t figure it out, the two teams (Brentford and Palace) cancel each other out more or less in these games. “In five games we’ve played them the amount of chances the two sides have created are very limited and I would have loved to have taken more. “I think in the half opening transitions we lacked the final pass action to create more and we should’ve won 1-0 which is so frustrating.” Schade’s 18th-minute goal was his first for Brentford since his switch in January and Frank talked up the winger’s qualities. “I am so pleased for him, it’s so important for the confidence and what a goal it was,” Frank said. “I loved his initiative to run at the opponent where he got all the way into the box and was composed before a fantastic finish so hopefully he can do more of those nice goals.” Read More Charity boss speaks out over ‘traumatic’ encounter with royal aide Ukraine war’s heaviest fight rages in east - follow live How England’s players rated during Twickenham defeat to Fiji Tottenham boss Ange Postecoglou toasts as early birthday present Liverpool lucky with availability of centre-backs this season – Jurgen Klopp

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